Focus on Fundraising
My investigations into intercollegiate fundraising for my Capital Campaigns in Sport course. Over the course of the term, I hope to learn more about fundraising strategy and the necessary skills for a career in intercollegiate athletic fundraising.
Sunday, February 24, 2013
Sunday, February 10, 2013
Post #3: Project #1 Case Statement
For my capital campaign assignment, I've chosen to adopt the University of Minnesota and develop a capital campaign to renovate the Mariucci Arena, home of the Golden Gophers' mens and womens ice hockey teams.
Response to Rockefeller Foundation
After watching the interview about the Rockefeller Foundation,
I think their goals are far too large. The terms they continually threw
around--sustainability & resilience—are so vague and huge that it was difficult
to comprehend what the panelists were discussing. I don’t question the value of
building more sustainable systems to combat future climate change, but I
question how they wish to go about
this. The entire interview lacked details on what exactly they want to do. Half
the time was spent locked into comparing sustainability in the U.S. to that of
developing countries. While they made interesting points (‘how do we protect
our comfort?’ versus ‘how do we survive?’), the whole thing still wasn’t
feasible to me.
This systems-based philanthropy is right up Bill Gates’
alley, but there’s a clear difference between the two. Listening to Bill Gates
invigorated me. I felt there was something real, something focused and
tangible, about the Gates Foundation. The Rockefeller speakers discussed big
concepts and plans: short term focuses on security, economic, and environmental
issues by business that cause long-term repercussions, a need to be more
proactive in preventing future weather issues, humanizing these big concepts,
etc. They spoke in terms of building systems (like Gates), but lacked the human
element that made their work real. Their case statement hardly exists—the viewer
is left wondering what they’ve been asked to support. There were too many
factors with too little detail to really wrap your head around what the
Rockefeller Foundation sets out to accomplish.
Response to Gates Foundation Interview
I feel Bill Gates’ philanthropy is completely genuine—his
motivation, as I mentioned in class, seems to be driven by an honest desire to
improve the world around him, not by ego. He deflected attention from himself
and back onto his works in India whenever possible. Through his extreme wealth,
Gates seeks to build new, better systems to improve lives on a massive scale. An
$100,000 gift is beyond the ability of most Americans; it’s barely a drop in
the bucket to Gates.
Sunday, January 13, 2013
SMT 309: Post #2
Question: What is the average size of an online gift?
Answer: According to Nonprofitmarketingguide.com, the average online monthly gift was $31.96 for organizations included in the 2012 Online Marketing Nonprofit Benchmark Index Study.
http://www.nonprofitmarketingguide.com/blog/2012/05/16/online-fundraising-stats-and-trends-for-nonprofits/
Answer: According to Nonprofitmarketingguide.com, the average online monthly gift was $31.96 for organizations included in the 2012 Online Marketing Nonprofit Benchmark Index Study.
http://www.nonprofitmarketingguide.com/blog/2012/05/16/online-fundraising-stats-and-trends-for-nonprofits/
Thursday, January 10, 2013
SMT 309: Post #1
Question: What day of the week has the highest average online gift?
Answer: Based on a 2006 post on GuideStar, people are most generous during the week (not on weekends). "By dollar amounts, Mondays, Tuesdays, and Wednesdays are the days donors are most generous. By number of donations, Tuesdays, Thursdays, and Fridays are top days."
Answer: Based on a 2006 post on GuideStar, people are most generous during the week (not on weekends). "By dollar amounts, Mondays, Tuesdays, and Wednesdays are the days donors are most generous. By number of donations, Tuesdays, Thursdays, and Fridays are top days."
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